The New World of Pitching Business: Insight from the Front Lines
Sean Lackey heads up new business for Droga5 and has been living on the front lines of the new world of pitching business.
As you know, there’s a lot to deal with right now: a new client pitch process (completely different from one client to the next), building the pitch (when the entire agency team is remote), conducting research (when the world is shut down from a pandemic), and then presenting it (with absolutely no one in the same room).
In this session, Sean will share the changes he’s seeing client-side, the best practices that Droga5 is now deploying, and the adjustments he sees other agencies making. He’ll also provide some insight into what he sees ahead for the pitch process in a post-COVID agency world.