Bruce Biegel

At Winterberry Group, Mr. Biegel has led more than 200 engagements over the past fourteen years, serving a wide range of marketers, agencies, direct and digital marketing service providers and many of the private equity firms who invest in the sector. Covering North America, Brazil, APAC and Europe, our work has included assignments for Acxiom Corporation, Bertelsmann AG, Capital One Financial Corp., Citi, DMG Media, Epsilon, Facebook, Hewlett-Packard Co., IPG, Meredith, L’Oreal, KRG Capital, KKR, Olson, Omnicom, Time Warner, Transcontinental Inc. and WPP.

A DMCNY Silver Apple and Mal Dunn Leader’s award winner, he currently serves as a member of the Direct Marketing Association’s board of directors, and leads the education advisory committee on direct and digital marketing. He serves as judge of the annual DMA Innovation Awards, the SIAC CODIE Awards, as a past Echo Awards judge and has served on customer councils and judging at events for client campaigns in the MarTech and Adtech sectors. Mr. Biegel is a frequent, in-demand speaker, with presentations and panels delivered at more than 150 events including major marketing industry conferences and symposia; recent public speaking engagements include those of the Direct Marketing Club of New York, @Then, the Institute of Direct Marketing (IDM), RampUp, the IAB, the Annenberg School of the University of Pennsylvania and The 4As—as well as events tailored to the direct mail, print production and digital media segments of the industry.

In addition to his role at Winterberry Group, Mr. Biegel serves as a senior advisor to its affiliated investment bank, Petsky Prunier LLC. He also serves on the board of directors of V12 Group Inc. and Zipscene LLC as well on the advisory boards of five additional emerging data, agency and marketing technology companies.

Prior to joining Winterberry Group in 2002, Mr. Biegel served as a director and CFO of IMXI, owner of ThinkDirectMarketing, where he was president, chief operating officer and co-founder. Earlier, Mr. Biegel served as a consultant to leading Web services integrator iXL Holdings as part of its iXL Ventures group. From the late 1980s through mid 1990s he served as director and executive vice president, sales and marketing, at VideoFax Systems, a marketing technology company he co-founded that focused on place-based media. He began his career at Kidder Peabody as manager of international telecommunications.

Mr. Biegel received a B.A. in history and international relations from the University of Pennsylvania with corresponding coursework at the Wharton School in management and marketing.